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Dreamentia: Spring Arts Tower Blueprint

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Spring Arts Tower is 12 floors of early 20th century Pre-War goodness, located in the heart of Downtown Los Angeles’ Historic Core, and the hub of the famous DTLA Art Walk.

FROM LOS ANGELES TO BOSTON AND BEYOND

Conceived in Amherst Massachusetts in 1985, molded in New York City in 1996, and fully realized in Downtown Los Angeles in 2003, Dreamentia was birthed and headquartered in the Greater Los Angeles area for 20+ years, serving its clients from coast to coast. Since then, and as our client base has expanded, Dreamentia moved its California offices to Burbank and has opened a second office on Newbury Street in Boston. Satellite branches are coming soon to Houston and Miami.

Dreamentia, Inc. 453 S Spring St., Los Angeles CA 90013

DOWNTOWN LOS ANGELES

Our original home was located at the nexus of the historic Spring Street Financial District. The Spring Arts Tower was originally the headquarters of the old Crocker Citizens National Bank. Built in 1914, this gem of the Historic Core was designed by the father and son team of Parkinson and Bergstrom known for their expertise in Romanesque architecture. A beacon on the outside, the old Crocker Building still contains an interior treasure trove of period-specific delights: Batchelder tile, ancient and indigenous woods, a mix of Art Nouveau and Art Deco embellishments, and Italian marble among many other marvels. The building continued to house Crocker Bank until the mid-eighties when Wells Fargo bought out the august institution, and Dreamentia called it home for nearly 2 decades.

Dreamentia, Inc. 361 Newbury Street, Boston MA 02115

NEWBURY STREET, BOSTON

Built in 1910, 361 Newbury Street is an 82,000-square-foot, five-story, mixed-use office and retail building is located at the corner of Massachusetts Avenue and at the western edge of Boston’s Back Bay. Until the 1800s, Newbury Street was underwater. Newbury Street began exclusively as a residential neighborhood, and was considered the most desirable place to live within Boston during the 1880s and 1890s. Its popularity outpaced that of neighboring Beacon Hill, as homes in Back Bay were larger and equipped with top luxury amenities like indoor plumbing and coal-burning furnaces. Today, Back Bay still has residential homes, but its primary focus has shifted to retail and commercial uses. Its nickname is “Rodeo Drive of the East,” and the neighborhood is known as Boston’s fashion and style destination.

Dreamentia, Inc. 4100 W Alameda Ave, Burbank, CA 91505

BURBANK, CALIFORNIA

The Toluca Lake Corporate Center at 4100 West Alameda Avenue in Burbank, California, stands as a modern landmark within the city’s vibrant Media District. Built in 1985, with its striking mirrored glass façade, this office complex embodies the architectural innovation of its time and caters to the bustling hub of the entertainment and media industries. Nestled in an area renowned for its historical evolution from agricultural lands to a media powerhouse, the Corporate Center represents the synergy of commercial growth and modernity, making it a pivotal location for businesses in the heart of the media capital of the world.

HOUSTON, TX

Coming Soon

MIAMI, FL

Coming Soon

Dreamentia Creative Laboratories :: Los Angeles Ad Agency